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310 Passaic Ave, Suite 203
Fairfield, NJ 07004

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277 Park Avenue, 26th Floor
New York, New York 10172

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In The News

Local financial advisors Bofford and Flower tell pre-retirees what they need to know about changes to employer-based health insurance plans and retirement savings needs. View the article here August 2014.

Financial Principles was featured in the June 16, 2014 issue of The Wall Street Journal as "Ten Five Star Wealth Managers You Need To Know". Check out our feature here! June 2014

Why $1 Million May Not Be Enough For Retirement- Bradley H. Bofford, CLU®, ChFC®, CFP®, discusses how $1 Million may not be your magic number for retirement any longer.  May 2014.

Smart Ways to Use Hidden Client Assets- Bradley H. Bofford, CLU®, ChFC®, CFP®, discusses how under certain circumstances, investors can use a brokerage account as a loan collateral.  April 2014.

Negotiating A Divorce Settlement - Bradley H. Bofford, CLU®, ChFC®, CFP®, Managing Partner at Financial Principles, shares tips on combating procrastination in order to take control of your financial future during divorce proceedings. April 2014.

Should You Tap a Retirement Account for a Down Payment?- While generally advising clients against viewing their retirement accounts as a resource for a down payment on a new home, Brad Bofford describes how the use of a 401k loan could be efficiently used for a home purchase. However, there is still a risk should the employee leave or is terminated before fully repaying the loan. February, 2014.

Is The New myRA Plan Your Best Bet To Save For Retirement? - Bradley H. Bofford, CLU®, ChFC®, CFP®  and Michael A. Flower, CFP®, caution that there may be better options.  February 2014. 

Financial Advisors Provide Tips for Today’s Investors - Bradley H. Bofford, CLU®, ChFC®, CFP® and Michael A. Flower, CFP®, the Managing Partners at Financial Principles Remind Investors Repeating the Past May Lead to Tremendous Portfolio Risk. December 2013.

2014 Market Outlook - Bradley Bofford, CLU®, ChFC®, CFP®, was featured in NJ Business Magazine's article and makes his prediction on what the new year will bring business operating in the Garden State. December 2013.

Should You Switch From a Traditional IRA to a Roth IRA? - When converting to a Roth IRA, investors have the ability to change their mind, according to managing partner Brad Bofford. “You have the ability to do a 'do over' , also known as a re-characterization without incurring any negative tax consequences,” says Bofford. November 2013.

Younger People Taking Advantage of Roth 401k's - Bradley Bofford, CLU®, ChFC®, CFP®, explains why Roth 401k makes a great deal of sense for younger investors. September 2013 .

Advisers Steer Clients to Safer Havens in Stormy Market- Reuters quoted Bradley Bofford, CLU®, ChFC®, CFP® that Financial Principles had been reaching out to some clients with accounts that exceed the $250,000 FDIC limit, to whom he recommends a Certificate of Deposit Account Registry Service, also known as CDARS during a recent market scare. August 2013.

When to Start Playing It Safe With Your Retirement Savings - Bradley Bofford, CLU®, ChFC®, CFP®, is quoted in an article about when to shift from aggressive to conservative investments. August 2013.

401(k) Investing Strategies for Couples -  Bradley Bofford, CLU®, ChFC®, CFP®, warns against a large allocation to company stock in 401(k) plans which exposes investors to high risk. July 2013.

MLPs: "A Place in Every Portfolio"- Michael A. Flower, CFP®, explains possible advantages of having clients invest in master limited partnerships. July 2013. Securities America, Inc. as a firm does not make a market in, or conduct research on, or recommend the purchase or sale of any securities that may be discussed in this article. All investments involve the risk of potential investment losses and no strategy can assure a profit. Investment return and principal value will fluctuate so that upon redemption an investor's shares may be worth more or less than original value. Each investor should evaluate their individual situation before investing.  

Are Mandatory Savings Accounts the Solution to the Retirement Crisis?   - Bradley H. Bofford, CLU®, ChFC®, CFP®, offers insight on saving for retirement with Mandatory Savings Accounts. July 2013.

Medicare, Social Security trustees’ Report: How Report Affect Retirement Planning - Bradley H. Bofford, CLU®, ChFC®, CFP, shares his insights regarding retirement planning options for baby boomers approaching retirement. June 2013.

Long Term Care Insurance - Boomers' Involvement with Aging Parents Drives Renewed Interest in Long Term Care Insurance - Bradley H. Bofford, CLU®, ChFC®, CFP®, and Michael A. Flower, CFP®, identify four tips to consider before buying long term care insurance, featured in the Wall Street Journal. June 2013.

NYSE - Brad Bofford & Mike Flower, the partners of Financial Principles, on the New York Stock Exchange Trading Floor for the Closing Bell on April 22, 2013.

Collier Youth Services Receives Grant from Million Dollar Round Table - Bradley Bofford, CLU®, ChFC®, CFP®, of Fairfield, NJ, secured a $10,000 grant from the Million Dollar Round Table (MDRT) and the MDRT Foundation on behalf of Collier Youth Services.  The MDRT foundation has designated a total of $100,000 in grant funding to support local charities that are assisting families and individuals affected by Hurricane Sandy.  MDRT is matching this amount bringing the total available for relief grant funding to $200,000.

2013 Economic Forecast — December 2012 
Bradley Bofford was featured in NJ Business Magazine's article and makes his prediction on what the new year will bring business operating in the Garden State.

2012 Economic Forecast — December 2011
Bradley Bofford was featured in NJ Business Magazine's article and makes his prediction on what the new year will bring business operating in the Garden State.

Afraid of Leaving the Workforce? — November 2010
According to recent studies, a significant number of Americans are not completely confident that they will have enough money to last a lifetime once they retire. Many plan to continue working into their retirement years, but this plan is wrought with possible pitfalls. While there’s no one-size-fits-all retirement plan, there are a few common considerations when transitioning from financial accumulation to distribution. Read Mike Flower’s article to learn how a retirement income distribution plan can help ease concerns and prepare you for the future.

Roth IRA: To Convert or Not to Convert — October 2010
New tax guidelines have made 2010 an excellent year to convert traditional IRAs to a Roth IRA. But the question still remains: Is a conversion right for you? Brad Bofford and fellow representatives of Securities America offer a few key points to consider before making your decision. Read the full article here. 

Ptting Your Cash Back to Work — August 2010
Market volatility over the past few years had many investors gravitating to what they perceive as the relative security of cash. Brad Bofford suggests eight tips for those ready to get back on the investment road. 

Coping with the New Normal — July 2010
Slow economic growth, diminished investment returns, higher unemployment, tighter credit, the threat of inflation, and higher taxes will make the journey to normalcy and stability difficult. Mike Flower suggests seven strategies for adjusting. 

“Pay me now, or pay me more later” — June 2010
The Economic Growth and Tax Relief Reconciliation Act of 2001 (EGTRRA) and the Jobs and Growth Tax Relief Reconciliation Act of 2003 (JGTRRA) tax provisions are due to expire by the end of 2010 possibly having a significant impact for many investors. With the sunset of these provisions, individual income tax rates in 2011 will revert to higher, pre-2001 levels. Read here for Brad Bofford’s recommends to help investors adjust to a new tax landscape. 

To Convert to a Roth IRA or Stay Traditional — April 2010
Interest in Roth Conversions is on the rise, and with good reason. The income restriction on Roth IRA conversion eligibility was lifted as of January 1, 2010, opening the door to a tax planning opportunity for millions of taxpayers who currently hold money in tax-deferred IRA and defined contribution plan assets. According to Brad Bofford, “For most people, the conversion question will be answered only after multiple twists and turns.” Read the full article here. 

Dealing with the Increasing Pressures of Being a Caregiver for Parents — March 2010
Today’s economic strains are making it increasingly difficult for the 30 million plus Americans caring for an elderly parent. According to Mike Flower, “This should provide the impetus for planning ahead for the legal, financial, medical, housing and emotional logistics of caring for an aging parent.” Flower offers five tips for preparing to care for an aging parent. 

Estate Planning in an Uncertain Tax Environment – February 2010
Don't get preoccupied with "what if" scenarios, Brad Bofford suggests focusing on the things related to estate planning that can be controlled; such as the importance of naming beneficiaries. Read Brad Bofford's estate planning recommendations here. 

Leave a Legacy of Financial Responsibility and Stewardship – December 2009
In the spirit of the holiday season, Brad Bofford suggests founding a Family Bank or funding a Charitable Account. Doing so can enhance financial literacy and cultivate a philanthropic spirit for generations to come. What greater gifts are there to give? – and you don't even have to go to the mall. Learn more about these initiatives here. 

Six Tips for Keeping Emotions in Check – November 2009
Investors prone to making emotional decesions should be especially on guard this year. Those mourning last year's market losses while simultaneously hopeful about broad gains so far in 2009, may be prone to repeating mistakes without a plan. Read Mike Flower's Tip's here. 

It Takes Vigilance to Navigate the New Financial Frontier – October 2009
The recession may be ending on Wall Street, but our economic environment is still wrought with changes and uncertainties. Brad Bofford urges investors to adopt a new vigilance in order to understand and take advantage of emerging opportunities. Read Bofford's recommendations here. 

Controlling Risk Mandates Health Insurance Reviews – June 2009
“While an annual health insurance review is always helpful, today’s risk adverse environment makes the evaluation imperative,” says Brad Bofford. Read how overlooking long-term health care could potentially jeopardize your retirement. 

Lifestyle and Economic Changes May be Permanent – May 2009
The severity of the financial crisis may be laying the foundation for deep, long- term change. Mike Flower suggests three tips to help adjust to an economic shift by choosing risk management over risky business. 

A Secular Bear Market May Require Changing up the Strategy – April 2009
It’s likely that we could be in a secular bear market. So what exactly does that mean, and more importantly, how does that impact investment strategy? While there is no general prescription that will solve the woes of all investors, Brad Bofford suggests any tactical moves should be a function of the safety of your income stream, how much you have already saved, and framed by your life stage and goals. Read Managing Your Finances during the Great Recession.

Growing up Is Never Easy – but Something We Must Do – March 2009
Faced with plummeting investment accounts, declining home values, and the real prospect of job loss, Americans are suddenly doing what they’ve needed to do all along – spend less and save more. This recession is causing real pain, but according to Mike Flower perhaps it will lead to more mature financial practices. Read the full article. 

You Deserve a Team of Financial Champions – February 2009
Not only can multiple advisors help provide a reassuring checks and balances system, but their broad range of expertise may help translate into more strategic financial decisions. Brad Bofford looks at the ways teamwork can be particularly beneficial in managing finances. Click here for full article. 

Three Steps to Take Today to Survive in the Recession – January 2009
No matter what kind of economic stimulus package comes out of Washington, it’s going to take time to feel the real impact of such action. So how will consumers survive through the coming quarters, until the economy stabilizes? Long-time financial professional, Mike Flower’s tips for managing personal finances during a recession focus on three themes. 

Financial Resilience Requires a Professional – November 2008
Consumer confidence is down and questions about government response lingers. What does that mean for our retirement or the kids’ college savings? Increasingly, consumers are turning to the independent advice of investment advisory firms that are associated with independent broker dealers. Read here to learn more about the distinction between independence and wire house as it relates to financial planning. 

Open Enrollment Season for Employee Benefits – October 2008
The US Department of Labor’s Bureau of Labor Statistics estimates nearly 30 percent of each employee’s salary comes in the form of benefits. However, if you are like most people, you flip through the glossy brochure of options and push it aside promising to take a closer look next year. “By not investing the time to make informed choices, you may be leaving money on the table and putting your future at risk,” says Mike Flower. Review Flower’s list of Questions Every Employee Should Be Asking about benefit options.

Investing in a Volatile Real Estate Market – October 2008
The subprime lending crisis continues and For Sale signs linger in neighborhood lawns. So is investing in the real estate still the tried-and-true method for building wealth, even during a down real estate market? Brad Bofford shared his thoughts on this timely subject with the local media. 

Investing and the Bear Market – September 2008
When the Dow Industrials announced a 6.3% loss in June, its worst June performance frince 1930, analysts declared that incestors had oficially entered Bear territory. Read Mike Flower's 10 Smart Moves for Investors to Consider in a Bear Market. 

Five Tips for Dealing with Pain at the Pump – July 2008
You might as well get used to higher prices at the pump. While in the near term they could fall, the permanent demand from developing countries is here to stay, which means high gas prices are too. Read MikeFlower’s suggestions for conserving gas and money.

 Understanding Roth IRA Accounts – June 2008
A big opportunity is coming in 2010 for tax-free-on-withdrawal Roth IRA conversions. According to Brad Bofford, there are several reasons for choosing to enroll in a Roth IRA plan if eligible. Read the full article here. 

Investing in Ben Bernanke’s World – May 2008
Extraordinary. History-making. Unprecedented. These are the words used over the course of the last few months to describe the steps taken by the Federal Reserve to stabilize financial markets and bolster the national economy. So does that mean individual investors need to make unprecedented moves of their own in order to address the current financial crisis? Read Mike Flower’s strategies to guide you through what is an extraordinary period in market history. 

Getting Your Financial House in Order – November 2007
Clean Sweep takes on a whole new meaning when you’re talking about organizing your financial records. Think about how important it could be to have all of your important financial information in one place,” says Bofford. “As a society, we are more mobile than ever. Online account aggregation programs make critical information accessible from anywhere in the world.” Read Bofford’s tips to help get your financial house in order. 

Preparing for Financial Disasters – October 2007
Building a “financial preparedness kit” can help consumers reduce potential money woes that often accompany life’s unexpected turns. Read Mike Flower’s suggestions for mitigating financial problems often associated with such circumstances as death, divorce, bankruptcy, loss of a job, unexpected household expenses or paying for long term care. 

Credit Crunch – September 2007
We keep hearing that getting credit is much harder now that lenders are tightening their belts. But what kind of affect does this credit crunch really have on the ordinary man or woman? Read more about Brad Bofford's useful tips to surviving a credit crunch. 

“Affluenza” Puts People at Risk – August 2007
Keeping up with Joneses is getting harder to do and it’s putting people at risk for developing serious financial ailments. Read Mike Flower’s recommendations for combating the urge to spend and getting back on track for a healthy fiscal prognosis. 

Keeping Emotions Out of Investing – August 2007
Recent investor behavior has Brad Bofford scratching his head and remembering Yogi Berra’s famous quote, “it’s like déjà vu all over again." Click here to read four time-tested suggestions that Bofford believes could help investors avoid making irrational investment decisions during a volatile market. 

Realizing the New ROI in Your Golden Years – June 2007
Mike Flower helps investors understand that the New ROI…Reliability of Income…during retirement means developing a solid plan to ensure that your money doesn’t run out before you do. “What many investors don’t understand is that accumulating wealth for retirement is vastly different than distributing that wealth to provide a comfortable lifestyle for themselves,” says Flower. Read six tips to help make your money last. 

Estate Planning in Five Easy Steps – May 2007
“If you own anything with value, from money, stocks and property to jewelry and collectibles, you have an estate that needs to be properly planned,” Bofford says. Putting it off could spell disaster. Brad Bofford explains the essentials of preparing an estate plan. Read more